How to Increase Foot Traffic Using Google My Business
How to Increase Foot Traffic Using Google My Business
Are You Making The Most Of Your Google My Business?
Google My Business (GMB) is a powerful tool for small business owners looking to increase their online visibility and drive more foot traffic to their physical locations. By optimizing your GMB listing, you can reach more potential customers and help them find the information they need to visit your business.
Here are some tips for increasing foot traffic using Google My Business.
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Before you start optimizing your GMB listing, make sure it’s verified. Verifying your listing means that you have claimed ownership of the business and that you’re in control of the information displayed. This also allows you to respond to customer reviews, post updates, and add photos to your listing.
Make sure your GMB listing includes complete and accurate information, including your business name, address, phone number, hours of operation, and website URL. The more information you provide, the more likely customers are to find and visit your business.
Visuals are an important part of your GMB listing and can help potential customers get a better sense of what your business is all about. Make sure you have high-quality photos of your storefront, products, and services. This will help potential customers get a better idea of what to expect when they visit your business.
Customer reviews play a big role in helping potential customers decide whether to visit your business or not. Encourage your customers to leave reviews on your GMB listing by making it easy for them to do so. Respond to reviews, both positive and negative, to show that you value your customers’ feedback.
GMB posts allow you to share news and updates about your business, including promotions, events, and product launches. Posts are a great way to keep your GMB listing fresh and relevant and to attract potential customers who are searching for businesses like yours.
GMB Insights provide you with valuable data about your listing, including how many people have viewed your listing, how they found it, and how they interacted with it. Use this information to make informed decisions about how to optimize your listing and reach more potential customers.
In conclusion, by using these tips to optimize your Google My Business listing, you can increase your online visibility and drive more foot traffic to your physical location. Make sure your GMB listing is complete, accurate, and visually appealing, and encourage customer reviews to help potential customers make informed decisions about whether to visit your business. With the right approach, GMB can be a powerful tool for driving more foot traffic and growing your business.
Need Help?
Here at Utoya we want to help our business partners be successful in as many ways as possible!
Do you have questions about setting up Google My Business for your company? or just a question about how you can make the most out of Google My Business?
Ask Us! We would be happy to help 🙂
